What’s Your Instagram Mission Statement?

What’s Your Instagram Mission Statement?

Mission Statement, tagline, company quote – whatever you call it, if you don’t have one there are lots of good reasons why you should think about creating one.  Easily identifiable, or perhaps something that paints a picture of your brand or business, they’re essential for good marketing in 2022.  However, if one doesn’t “spring” to mind or you’re having one of those creative blocks, we’ll help you find a suitable Instagram Mission Statement that encapsulates what you do in just a few, brief words.

A Mission Statement Helps Build Credibility and That Leads to More Followers

Your mission statement helps to give your brand kudos and helps to add another element of trust for your followers.  That encourages more people to follow you – but if you want to ramp up your followers quickly, then you could buy them from a reputable company that guarantees engagement, you can also buy likes, PayPal is a suitable payment mechanism to do so.  Your new followers should resonate with your Mission Statement and continue to follow you if you use the right type of marketing service to purchase new followers. That’s the best way how to buy views on Instagram too.  Everyone does it including big celebrity names, actors, actresses, and more.

What Makes a Great Instagram Mission Statement?

Instagram is mostly a visual sight, full of fantastically entertaining videos, Live Stories, and IGTV as well as wonderfully crafted, creative images.  However, Instagram is also about words and while an image can tell a thousand words, cleverly crafted content also draws the reader in.  Words have meaning, they help the reader to think about the image and the meaning, even inspiring their thoughts.  Your brand has an image and that image needs words to work alongside it – just like your Instagram posts. 

When you think about big brands, most of them have a tagline, Mission Statement, or a quote that’s associated with them, Apple is Think Different, Nike is Just Do It, Fairy has That’s Fairyconomy.  These are taglines, not quite the same as Mission Statements but whatever they are, they are instantly recognizable.  We would suggest either having a tagline or a Mission Statement, or both. Here is a few famous Mission Statements, note how they describe what the company’s aim is, in a short, concise way:

  • Tesla: “To accelerate the world’s transition to sustainable energy.”
  • Ted: “Spread Ideas”.
  • LinkedIn: “To connect the word’s professionals to make them more productive and successful.”

Now you’ve read the above and you understand the difference between a tagline and a Mission Statement, perhaps you are starting to get creative?  Think about what your company does, or what it does that sets it apart from the competition.  Write it down, and then shorten it into a powerful, snappy sentence – removing all the fluff! 

When you add a Mission Statement to your business, you humanize your brand.  Perhaps it’s something motivational?  Perhaps it’s something really important or maybe it has some humor in it?  It doesn’t matter, what matters is that it encapsulates your brand.  It says what your brand is about and people who read it, understand who you are and what you’re trying to do.

If you’re struggling to come up with an inspiring Mission Statement, don’t worry.  Stop what you’re doing and take a break.  Often, these “quotes” come to you when you’re least expecting them, and sometimes, you’re thinking about it so hard that your mind becomes overrun with words and ideas – but none of them are right!

There’s another thing you could do looks at our list of apps below.  These apps are designed to help you find a suitable Mission Statement or a tagline to work with your brand or business.  You could also ask friends, families, and employees – or, why not run a competition amongst your Instagram followers?  The person who comes up with the best Mission Statement wins a free item or a significant discount code?  Not only will you find your Mission Statement, but you’ll also generate plenty of user engagement on your page – and get your business or brand noticed!  Remember, if you’re a business or brand on Instagram, to amplify your social media presence, you need to be verified.

The Best Instagram Mission Statement Apps to Help You Build Your Quote

Here’s our pick of the best Instagram apps to help you create your very own Mission Statement:


Suitable for use with iOS, Android, Mac, or Web App, Canva doesn’t only supply images and text it’s also good for help with Instagram Mission Statements and quotes because of its pre-made templates.  Using its social media setting, users can create their banners, flyers, cards, and posts.  There are also millions of photographs to use for the background.  If you have an image of your own that you want to use, then you can do that as well.  Additionally, there are hundreds of different fonts, colors, and sizes so you really can create your own bespoke Instagram Mission Statement (with a little Canva help!).


This app comes from Buffer, and you can use it with Web App or Chrome.   It’s really easy to use and it’s suitable for Instagram, Facebook Twitter, and Pinterest.  The app features more than 600,000 stock photographs and images or you can upload one of your own.  Next, you add your header, text, logos, and graphics or you can customize it with a filter.  Pablo also allows you to schedule your post at a later date if you wish. 


Suitable for use with Chrome Extension, Safari Extension, WordPress, or Web App, Stencil is another excellent tool that will help you create your own Instagram Mission Statement.  There are also various plans available and when you select what you want, there are more than 5 million royalty-free photographs to choose from.  The app also provides almost 1,300 templates and because Stencil is partnered with Google Fonts, there is a multitude to choose from.  With their 140+ pre-sets, this is one of the best apps to help you create something unique.  For ease of use, you can send your images direct to Instagram. 


This tool is suitable for Android or iOS.  The tool features over 200 templates, 90 fonts, and a treasure trove of decorative elements.  When creating your Instagram Mission Statement, you can also resize, rotate, and more.  Once you’ve completed your design, simply share it on Instagram and if you use other social media platforms, VanillaPen can also help.   


This app is suitable for use with iOS, Web App, Mac, Windows, or Android and gives you access to a huge collection of fonts, photographs, templates, and stickers.  It’s a truly brilliant app to help you retouch your images and edit them, so they look entirely professional.  Use it to make your graphics on Instagram stand out and add text as you desire.


This is a web-based app that will help you design and create a stylish Instagram Mission Statement. When you access Snappa, you’ll see there are over 5 million photographs to choose from and a huge amount of templates (6,000).  There’s a graphic design area that’s easy to use and you can edit your photographs by changing the background, adjusting the brightness, and altering the light.  There’s also a blur function.  You can also change your dimensions according to your desired social platform.  The app has a free package that allows you three downloads a month and if you want more, simply upgrade to the next package.


This is another web-based app that boasts a very generous database with lots of exciting quotes, so you don’t need to worry about the text.  Search the database to find a suitable quote for your Instagram Mission Statement.  Next, you load it up to the editor area where it will apply an automatic design.   Once you’ve done that, you can edit the design using tools, stickers, and backgrounds to get your look perfected. 


This app is suitable for use on Android, iPhone, and the web. This tool allows you to do everything, from photo-editing, graphics, and templates, each designed to work with all the different social media platforms.  There’s also a very expansive library consisting of millions of stock photographs, animation, and video.  However, you do need a subscription plan although on the upside, when you subscribe you get 1GB of Cloud storage.  The PicMonkey premium plans give you unlimited storage.  You edit on the go, save to the Cloud, and access lots of designs across all devices.


This iOS app allows you to design your images with text.  There’s also a very innovative typing tool that automatically applies modern-looking designs, based on the image you choose.  There are over 80 styles to choose from and it’s integrated with Pixabay (a free images website), so you get access to lots of different designs.  However, it’s worth considering buying a WordSwag package as the free, starter package leaves a watermark on images.

Quotes Creator

This app is suitable for iOS or Android use and helps you to dream up a very innovative Instagram Mission Statement.  It’s easy to use and can create what you want in moments plus there’s an instant upload button direct to Instagram.  The downside of Quotes Creator is the stock of backgrounds as they’re not that creative, but you can find your background and upload it if you prefer.

Quote Maker

This app is suitable for iOS and it’s free to use but we’d recommend upgrading to the Pro version for additional backgrounds and styles.  You can also upload your own if you prefer.  We like Quote Maker because it has some attractive decals and stamps which make Instagram Mission Statement stand out.  It’s a little glitchy and the editor features are complicated but if you want a simple image, then Quote Makers is for you. 

Final Words on Instagram Mission Statements

Play around with all of the above apps to see which one finds you the best Instagram Mission Statement and grow your, presence.  They will save you money on graphic design, especially if you use the free packages available.  Remember to canvas opinions from employees, family, and friends before deciding on your Mission Statement.